This project is here to prove I can follow a brief.


Isn’t that what you’re looking for? Well, I can certainly do it. The RBC Race for the Kids is a fundraising event for the whole family to take part in. It’s an international event that fundraises for a great cause in their respective city/country. They came to us wanting to change their tagline and logo. My job was to refresh the brand, sticking with the brand colours and elements. I had to give them 5 options and 5 taglines.